Music Business

专业介绍

The MA program in Music Business addresses the music industry as a unique business operating within corporate and entrepreneurial structures. The skills students develop in the program prepare them to work in a variety of positions and settings in a fast-paced industry that needs thoroughly trained personnel who can apply business and administration theory to problems that have a strong aesthetic and artistic dimension. 
The master’s curriculum is cross-disciplinary and includes course work in business and finance (offered through the NYU Steinhardt School of Business) and the arts; experiential learning with industry leaders; and electives in such areas as concert management, promotions, and strategic marketing. Students acquire a foundation in defining, critiquing, and evaluating the structure and operation of the music business; and learn how to devise organizational objectives, make strategy decisions to reach goals, and propose changes and innovations to take the industry forward. The program promotes student autonomy through an interactive classroom atmosphere, internships, international opportunities, and research requirements. Students participate in extracurricular activities such as the MUBG Student Ambassador Board, the NYU Concert Program Board, and radio station WNYU.