专业介绍
USC Bovard 学院的酒店与旅游管理理学硕士(MS),要求 24 学分,常规学制 2 年。学生将学习服务质量、市场营销、收益管理、人力资源管理与活动及旅游发展等知识与技能,课程涉及全球化与各细分领域的创新,可持续性与伦理实践是贯穿全程的核心主题。项目还训练学生在行业变动中领导与创新,并通过财务管理等课程学习基于证据的决策与改进规划。
The Master of Science in Hospitality and Tourism program will prepare students to advance their careers in the hospitality and tourism industry. Students will gain knowledge and skills related to service quality management, marketing, revenue management, human resource management, events and tourism development in the hospitality and tourism industry. Courses throughout the program address topics such as globalization and innovations in a variety of hospitality and tourism sectors. Sustainability and ethical practices are core themes explored throughout the program. Our program also equips students with skills and knowledge to lead and innovate through disruption. Students will be prepared to take on industry changes as they progress through their career. Additionally, students will learn how to make evidence-based decisions and plans for improvement through courses in financial manage